Social Leverage Letter | Issue #68

Corporate Governance for Startups, Disrupting Venture Capital, and Lessons in Scaling

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Surfboard Founder and CEO Chuhan Wang on Cultivating Board and Investor Engagement (EP.232)

Listen to this episode from Panic with Friends - Howard Lindzon on Spotify. My subject for today is governance, a pet peeve of mine. The lack of governance this funding cycle hasn’t been a good thing. We’ve got a lot of young people who’ve received capital and don’t know how to structure governance, prepare a board deck, or interact with their advisors and investors. Most of us learned from doing, and this generation will learn too; but when you put a lot of money in people’s hands you need to have governance, something we’re seeing more of with the WeWork breakdown and the FTX fraud. To stem this, we have to create tools and software that makes the process of governance tenable. My guest is Surfboard (Social Leverage Fund IV) founder and CEO Chuhan Wang. Her mission is to help founders, boards, and advisors stay in the loop with a better system for communication, board deck access and retrieval, and compilation – the overall world of corporate governance. Chuhan’s vision is to empower founders for success by responsibly harnessing the power of their boards and investors. With founders emerging from all corners of the world, and remote work being a trend, her modern board and investor experience will spark innovation in the next generation of founders. Guest - Chuhan Wang, Founder and CEO at Surfboard howardlindzon.com, surfboard.team Twitter: @howardlindzon, @therealchuhan, @TeamSurfboard, @PanicwFriends, @knutjensen linkedin.com/in/chuhan-wang #fintech #invest #investment #venturecapital #stockmarket #finance Show Notes: Introduction (00:42) Welcome Chuhan (08:22) What is Surfboard? (09:21) Weighing in on FTX (13:04) Running a Board (14:11) Empowering founders (17:40) Finding Social Leverage (18:31) Working with Social Leverage (19:48) Valuing at seed (22:43) Starting a board early (24:31) Signing up for Surfboard (25:43) The Surfboard team (28:50) A good time for governance (30:02) Brad Feld (34:14) Now is the time to build (36:36) Wrapping up (37:09) An opportunity to start again (36:31) Closing thoughts (40:56)

20VC: Mailchimp's Ben Chestnut on The Biggest Leadership Lessons Scaling to a $12Bn Acquisition and $1BN+ ARR, The Secret to Happiness, Being a Great Husband and Father & Why 2021 was the Right Time To Sell to Intuit

Listen to this episode from The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch on Spotify. Ben Chestnut is the Co-Founder of Mailchimp, the all-in-one marketing platform for small businesses. Last year, in Sept 2021 it was announced that Intuit would acquire Mailchimp for a reported $12BN. There are so many things to love about the Mailchimp journey to this point. First, Mailchimp was founded as the result of a side project of a design agency Ben and his co-founder, Dan, used to run. Second, Mailchimp is and has always been based in Atalanta, eschewing the notion you have to be in SF or NYC to build a massive business. Then third, they never raised venture funding for the business all the way until their $12BN acquisition. Ben led Mailchimp to over 1,200 employees and millions of global users. In Today's Episode with Ben Chestnut We Discuss: 1. From Mama's Kitchen to the Smell of Business and Founding Mailchimp: How did Ben turn a mediocre agency into the founding of Mailchimp? What was the a-ha moment? At what stage of the business did Ben quit the agency and go all in on Mailchimp? What sign did he need that Mailchimp had true product-market fit? When Ben's mother died, he bought every flower in the local town to commemorate her. How did Ben's mother impact the type of father and husband he is today? How did she impact the way that he led Mailchimp as CEO? Ben's fishing trips with his father played a big role in his early years, what were the single biggest lessons for Ben from his fishing trips with his father? 2. Ben Chestnut: The Leader: How does Ben define the term "high performance" in leadership? What does Ben mean when he says "the secret to happiness is to stay in your lane"? Why would Ben describe himself as the "leader of the misfits"? How did that early experience and labeling impact both the people he hired and the culture he created at Mailchimp? What does Ben mean when he says he used to have a "hands off, eyes off" leadership style? What have been the single biggest drivers in his development as a leader? 3. Ben Chestnut: The Person: Relationship to Money: How does Ben reflect on his relationship to money? How has it changed over time? Why does Ben still to this day buy lottery tickets with his wife? Conquering Fatherhood: What does being a great father to Ben mean? How does Ben attempt to instil the same work ethic and drive when his children are born into immense wealth? The secret to Marriage: What does Ben believe is the core to a successful and thriving marriage? How does Ben view his role in the marriage? How has it changed over time? Potential Lost Identity: A founder's identity is so closely tied to their company, how did Ben manage the challenge of selling his company but retaining his identity? What did Ben learn about himself through many different acquisition processes? 4. Mailchimp: The Business: Why did Ben never raise venture money in the 21 year journey of Mailchimp? Why did Ben never accept any of the acquisition offers that came before Intuit? How did Ben motivate his team after they knew each acquisition offer was being turned down? Why did Ben decide the acquisition by Intuit was the right decision for the company? How does Ben view his role in the company now and moving forward?

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Affiliate Disclosure: Social Leverage Group, LLC ("SLG"), Social Leverage Capital Fund I, LP ("SLC"), Social Leverage Capital Fund II, LP ("SLCII"), Social Leverage Capital Fund III, LP ("SLCIII") and Social Leverage Capital Fund IV, LP ("SLCIV") are all distinct entities from Social Leverage, LLC ("SL"). Social Leverage is not a registered investment advisor. SLC, SLCII, SLCIII, SLCIV, SLG and SL have used the logo and branding of Social Leverage with the permission of Social Leverage Group, LLC.